By Giriman Sachdeva
Hello, I am Giriman Sachdeva. I am pursuing my bachelors in french from the University of Delhi. Modlingua is one of the known translation enterprise which emphasize on translation quality, process consistency and global project management. I engaged working with Ravi sir (Director) as an intern from the first week of June. Within few days, he demonstrated the underlying and the prime principles of marketing strategies. There were terms and techniques that I had not known before. I really perceive this summer internship program to be very useful and relevant to grab hold of the vast amount of knowledge about marketing and translation using social media as a medium.
Initially, I acquired the importance of using social media for professional content which could not happen without engagement. In the field of content writing, I learnt how to convince the customers, being specific about our content and creating a buzz through promotion of our brand by interacting with customers. I have gone through various articles that are available at Modlingua site which I found to be really enlightening. This made me realize that it is not an overnight task to get success. Well- planned startegies and being consistent is somewhat needed to obtain astonishing results. Online marketing can lead to offline income only by gaining trustworthy followers and alluring them into sales of our brand. For this, our work does not end by creating simply a website. It is significant to promote our brand effectively by using social networking platforms- Instagram , Facebook, LinkedIn, YouTube etc. to acquire large sales and profits.
Modlingua channel on youtube comprise numerous videos related to marketing strategies like AIDA model and push and pull marketing. I have gained the insights of the fundamentals of marketing through its assistance. Inspiring from Ants networking, I really believe that by joining hands of one another, we can acquire the best results even in the most worsening situations. Teamwork, coordination and development of understanding among each other is evident in setting up a large empire. Being together, we have the capability to achieve everything.
Moreover, I got the opportunity to attend webinar with Dr.Oscal Pujol( Director Instituto Cervantes ) in which he talked about language career. It was truly an intriguing and edifying session. ROAD map strategy as instructed by Ravi sir is really significant to create digital footprint and for budding the development of the enterprise.
I am really satisfied and ameliorated my skills to persuade my friends to join Modlingua and have obtained extraordinary results. Moving on the directions of Ravi sir, I am able to lure more and more people to know about Modlingua by sharing some appealing and radiant posters in a consistent way. Some people even asked me about the same and were really fascinated. Gaining some exclusive information from the conceptualization of marketing policies by Ravi sir, I am profoundly sustaining my interest in this internship.
