By Sayanabha Das

Basic Perspective

I have started my baby steps with MODLINGUA towards digital marketing. The world is going to change after the pandemic COVID -19, and this s a very resourceful skill to possess. One of the first things that I came to know, “What is a cold call?” This is where I came to understand that even in the time of digital marketing “cold call” still exists- maybe with some improvisation. Today cold call along with digital marketing makes it very effective. Many people still believe that the cold call is obsolete. For eg, you are interested in a particular product, and you gave your details on a particular product. Then you will receive a follow-up in the form of a call. Today, it’s not actually that you are talking to a stranger over the phone who is trying to sell. I started to learn the basis of backlinking, stuffing, and cloaking. These are the basis of digital marketing. One important thing that I came to know from my internship is about Grammarly.

Our interaction with Dr. Oscar Pujol opened a different perspective, like the importance of our mother tongue HINDI.
I would recommend everyone to have AIDA model video on MODLIGUA’S YouTube channel. It has been wonderfully explained by Dr. Ravi Kumar.